Esma Selin Koyutürk and Vildan Akay

About Us

Welcome to Lyn Skincare, where beauty meets nature and passion drives innovation. We are more than just a cosmetic brand; we are a transformative journey that celebrates the power of natural ingredients and the beauty within every individual. Our story begins with the visionary collaboration of Selin Koyutürk and Vildan Akay, two remarkable women who shared a common dream of creating a skincare line that delivers exceptional results while respecting our planet and its resources.
Inspired by Selin’s family heritage in exporting laurel leaves from Bartın and Vildan’s extensive experience as a cosmetic industry consultant, our products embody the perfect synergy between traditional wisdom and modern advancements. We have carefully crafted a range of high-quality skincare solutions that are effective, sustainable, and environmentally conscious.
The symbol of our brand is the laurel leaf, representing victory, success, and virtue in mythology. Just like the laurel’s evergreen leaves that remain vibrant throughout the year, we strive to evoke enduring beauty and resilience, even in the face of challenges.
At Lyn Skincare, we uphold the values of clean, minimalist formulations, free from potentially harmful or controversial ingredients. We believe that simplicity is the key to effective skincare, encouraging our customers to embrace a mindful approach to their routines, using only what is essential to achieve their desired results.
Sustainability is at the heart of everything we do. We minimize our environmental impact through eco-friendly packaging and sourcing ingredients from sustainable and ethical sources. Our dedication to preserving the planet goes hand in hand with our mission to enhance your beauty and well-being.
Above all, we are passionate about empowering women. Through our skincare products, we aim to instill a sense of self-assurance that radiates from within, allowing you to embrace your unique beauty and embark on a journey of self-discovery.
Join us on this extraordinary path as we harness the power of nature and unveil your most radiant self. Together, let’s celebrate the beauty of simplicity, the power of nature, and the boundless potential within you. Welcome to Lyn Skincare, where we inspire beauty, inside and out.